X SPACES GROWTH GUIDE 2025
WHAT WE’VE ACHIEVED
Bond Finance has managed marketing for 200+ Web3 projects, generating millions of impressions and helping secure partnerships with industry leaders including Google Cloud, LayerZero, and Chainlink.
Our X Spaces strategies have helped projects build engaged communities, establish thought leadership, and convert listeners into active users.
In this guide, you’ll learn our proven framework for growing your brand, community, and reach with X Spaces.
If you’re not investing in real conversations, you’re missing direct access to your most engaged audience.
WHY SPACES ARE THE SOLUTION
Spaces are the perfect tool to amplify your brand’s presence, build deeper connections, and establish thought leadership.
Each Space can:
- Boost your visibility and position you as a leader
- Turn your platform into a vibrant home for community discussions
- Give your community a voice, making them engaged, loyal, and coming back for more
- Build trust through authentic, real-time conversation
In this guide, we’ll show you exactly how we’ve helped Web3 brands leverage Spaces for sustainable growth.
HACKS & STRATEGIES
DETERMINE YOUR NICHE
Before hosting your first Space, answer these questions:
- What would you like to talk about? What is your expertise?
- What specific problem does your ideal listener have, and how can you help solve it?
- What kind of knowledge and value could you provide to your community?
- Is there an untapped gap in the current content scene that you could fill?
Find your specific angle. Generic topics don’t build audiences.
STORYTELLING & NARRATIVE
Storytelling
- What message could align with your current brand narrative?
- What is your brand’s story, and how could it fit with Spaces?
- What are 3 top stories about you and your brand that you would like your community to know?
Crafting Your Origin Story
Use this framework:
- The Character: Who do you want to impact with your story? What is your target group?
- The Problem: What problem is your brand solving? What can you teach your community?
- The Guide: How does your solution help them?

Origin Story Examples:
Pudgy Penguins – The holders (Character) are fighting against bad actors and extractors in the NFT space (Problem), led by Pudgy Penguins & Luca Netz (Guide), pushing Web3 mass adoption through community strength.
FinalBosu – Every one of us (Character) is struggling with our demons (Problem), but FinalBosu’s story (Guide) teaches and inspires to fight them Against All Odds.
SCHEDULING YOUR SPACES
Consistency > Frequency
- Choose a regular day and time (e.g., every Tuesday at 3 PM EST)
- Consider your audience’s time zones
- Check what other major Spaces are scheduled at that time
- Commit to the schedule for at least 8-12 weeks
Optimal Format:
- 60-90 minutes total
- Mid-week (Tuesday-Thursday) performs best
- Same time weekly builds audience habits
PRE-SPACE MARKETING
Promotion Timeline:
48 hours before: Main announcement with visual
- Include: Topic, featured guests, date/time
- Pin to your profile
24 hours before: Quote tweet of announcement or standalone reminder
- Share teaser question or interesting angle
- Mention guest speakers to leverage their audiences
1 hour before: Final reminder
- Direct, simple message with Space link
- Create urgency
Visual Design Best Practices:
✅ Clear focal point ✅ Readable text hierarchy ✅ Essential information only ✅ Brand-consistent design
❌ Overcrowding with too many objects ❌ Too much spacing between lines ❌ Unnecessary information that distracts

AUDIO & SURROUNDINGS
Environment Check:
- Stable WiFi connection (wired if possible)
- Quiet surroundings (avoid noisy or windy areas)
- Host through mobile phone (iOS device recommended)
Minimum Audio Setup:
- Mobile device
- Quality headphones (optional but recommended)
Professional Audio Setup:
- Mobile device
- High-quality USB microphone (Blue Yeti, Rode NT-USB)
- External audio soundboard (for intro music)
Recommended Professional Mics:
- DJI Mic 2 (3-in-1 Wireless Lavalier)
- Blue Yeti or Rode NT-USB
- Shure MV7
Pro Tip: If using an external soundboard, pick intro music that makes waiting time more pleasant. This creates professional atmosphere and gives you buffer for setup.
CRAFTING THE AGENDA
Intro Music (2-3 minutes)
Space Introduction (5 minutes)
- Welcome audience and guests
- Mention Space title, remind listeners to show support (RT, like, comment, bookmark)
- Transition to introducing panelists
Break the Ice (15 minutes)
- Light conversation to establish flow
- Let panelists get comfortable
Topic 1 (10 minutes)
Topic 2 (10 minutes)
Topic 3 (10 minutes)
Audience Q&A (10 minutes)
Space Outro (3 minutes)
- Thank panelists and audience
- Shout out each panelist’s profile, remind listeners to follow
- Announce next Space
- Final call-to-action
Outro Music (2 minutes)
Total: 60-70 minutes
HOSTING A SPACE
First 10 Minutes:
- Welcome and speak with all panelists personally
- Set conversational tone immediately
Throughout the Space:
- Rotate the mic consistently (maximum 4-5 minutes per speaker)
- Encourage panelists to engage with each other—the best Spaces are where speakers interact, not just respond to host
- Set expectations for conversation flow (raise hands vs. jump in naturally)
- “Reset the room” every 20 minutes to welcome new listeners and provide context
- Remember your CTA throughout the Space, especially at the end
Final Minutes:
- Thank your audience for listening
- Invite them to follow the panelists
- Gentle reminder to be there for the next Space
A good Space requires good structure throughout a live show.

POST-SPACE GROWTH
NETWORKING
Thank Your Speakers:
Reach out within 24 hours to foster connections and personally thank speakers.
Message Template (Growing Network):
“Hey [Name], was lovely connecting with you over the Space. Really enjoyed your perspective on [topic] and would love to stay in touch and speak on more panels together in the future.”
Message Template (Potential Partnership):
“Hey [Name], was lovely connecting with you over the Space. Really enjoyed your perspective on [topic] and was great to hear more about what you’re building. I’d love to connect on a deeper level and share about what we’re building. Would love to brainstorm ideas on how we could support each other.”
CONTENT POST-SPACES
Each Space is an opportunity to create additional content for your brand.
Content You Should Create:
- Full Space recording/recap
- Short video clips of best quotes/takes (30-60 seconds)
- Quote graphics from memorable statements
- Community engagement posts (questions/quiz based on the show)
- Twitter thread summarizing key takeaways
- Blog article expanding on topics discussed
Tools for Content Creation:
- Free: Twitter native download feature
- Paid: Descript, Otter.ai (transcripts + AI highlights)
- Video clips: Opus Clip, Clippah
- Graphics: Canva
One 60-minute Space should generate 7-10 pieces of content throughout the following week.

WHAT’S NEXT?
YOUR ACTION PLAN
Week 1: Foundation
- Define your niche and narrative
- Set up technical equipment
- Create visual templates
- Research competitor Spaces
Week 2: Planning
- Schedule first 4 Spaces
- Identify and invite guests
- Design promotional assets
- Prepare topic outlines
Week 3: Launch
- Host first Space
- Repurpose content immediately
- Network with guests and listeners
- Analyze metrics
Ongoing: Optimize
- Maintain consistent schedule
- Track: peak listeners, engagement, conversions
- Refine based on performance data
- Build guest relationships systematically
METRICS THAT MATTER
Track these to measure success:
- Peak concurrent listeners: Maximum engagement
- Total unique listeners: Reach measurement
- Average listen duration: Content quality
- Engagement actions: Likes, retweets, comments
- Conversion actions: New follows, community joins, website visits
Compare performance across Spaces to identify what works.
THE BOND FINANCE APPROACH
We’ve helped 200+ Web3 projects build sustainable communities through strategic X Spaces programs.
Our framework combines:
- Strategic positioning and niche definition
- Professional execution and hosting
- Aggressive content repurposing
- Network building and partnerships
- Data-driven optimization
Ready to build a X Spaces program that drives real growth?
Contact Bond Finance to discuss your strategy. We’ll help you establish thought leadership and convert conversations into community growth.
FAQ
How often should I host Spaces?
Weekly or bi-weekly at a consistent time. Consistency matters more than frequency. Monthly can work if content quality is exceptional, but weekly builds stronger habits.
Do I need expensive equipment?
No. Start with smartphone, quiet environment, and headphones. Upgrade to USB microphone ($100-200) as you mature. Professional setups are optional enhancements.
How do I get people to attend my first Spaces?
Leverage existing community through Discord, Telegram, email. Invite engaged members as panelists. Collaborate with other projects for cross-promotion. Focus on quality content over attendance numbers initially.
What if attendance is low?
Host anyway. Record it. Repurpose the content. Some of your best content comes from Spaces with small live audiences but strong conversations. Focus on value creation, not vanity metrics.
How long should Spaces run?
60-90 minutes is optimal. Under 45 minutes feels rushed. Over 2 hours loses attention. Test and monitor average listen duration to find your sweet spot.



May 02,2025
By Toby Cutler 






